Charlene Waterworth BA(Hons) MCIM
Charlene is a qualified Member of The Chartered Institute of Marketing (MCIM). She is a strategic and logical marketer with particular strengths in customer data analytics, Return on Investment reporting, market positioning and brand management.
Charlene founded Waterworth Marketing in 2008, with the objective to ‘help entrepreneurs and small businesses effectively communicate the benefits of their company to their intended market’, and developed a passion for the start-up community following her time within the venture capital market. Charlene’s experience also includes the private and not-for-profit sectors, including small start-up businesses, large international enterprises and the professional services.
With a keen interest in emerging digital media and clean technologies, Charlene has been involved with some of the UK’s key investor annual events such as The Library House Essential Mediatech and The Guardian UK Cleantech Summit, showcasing some of the industries most exciting private companies from within Europe.
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